Mixology.com Privacy Policy
Effective date: November 1, 2026.
1. About This Privacy Policy
Mixology.com respects the privacy of its visitors and is committed to handling personal information responsibly.
This Privacy Policy explains how we collect, use, disclose, retain and protect personal information when you visit Mixology.com, subscribe to The Pour newsletter or contact us.
For privacy-related questions or requests, please email privacy@mixology.com.
2. Information We Collect
Depending on how you interact with Mixology.com, we may collect:
- Newsletter information: Your email address, subscription status, confirmation records and consent preferences.
- Contact inquiries: Your name, email address, inquiry category, message and subsequent correspondence.
- Website analytics: With your consent, information about website visits, pages viewed, interactions and general technical characteristics collected through Google Analytics 4.
- Technical information: IP addresses, browser information, timestamps and security-related information processed by our hosting and service providers.
We do not require visitors to create accounts to browse our cocktail recipes and editorial content.
3. How We Use Personal Information
We use personal information to respond to visitor inquiries, deliver and administer The Pour newsletter, record subscription consent, process unsubscribe requests, understand website usage where analytics consent has been provided, maintain website functionality and security, investigate technical problems or misuse, and meet applicable legal obligations.
Submitting a contact inquiry does not automatically subscribe you to marketing communications.
4. Newsletter Subscriptions
The Pour is Mixology.com's email newsletter, administered through MailerLite.
Newsletter subscriptions use a double opt-in confirmation process. Subscribers must confirm their email address before receiving marketing newsletters.
Every marketing newsletter includes an unsubscribe option.
You may withdraw your newsletter consent at any time. We may retain limited consent or suppression records where reasonably necessary to respect unsubscribe requests and meet applicable legal requirements.
5. Cookies and Google Analytics 4
Mixology.com uses Google Analytics 4 (GA4) to understand how visitors use the website.
Google Analytics is optional and requires your affirmative consent.
When you first visit the website, you may accept or reject optional analytics through our cookie consent controls.
If you reject optional analytics, Mixology.com will not intentionally activate GA4 tracking for your visit.
If you accept, GA4 may collect information such as page views, website interactions, approximate geographic information and device or browser characteristics.
You may withdraw analytics consent using the website's privacy or cookie settings. Withdrawing consent stops future optional GA4 collection through our consent system; it does not necessarily erase information previously collected.
Mixology.com's launch configuration does not enable Google advertising signals or advertising personalization. We do not intentionally use GA4 for behavioural advertising.
Google may process analytics information outside Canada, including in the United States, subject to its applicable privacy and data-processing terms.
Essential hosting and security functions may process technical information independently of optional analytics consent.
6. Service Providers and International Data Processing
Mixology.com uses third-party service providers to support website operations, manage newsletter subscriptions, respond to inquiries, and analyze website activity where consent has been provided.
Personal information may be processed or stored in countries other than the visitor's country of residence, including the United States, and may be subject to the laws of those jurisdictions.
We take reasonable steps to protect personal information handled by our service providers and use it only for the purposes described in this Privacy Policy.
7. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, subject to applicable legal requirements.
Contact inquiries: Routine Contact Us inquiries and associated correspondence are ordinarily retained for up to 12 months following the last relevant correspondence. Information may be retained longer where an inquiry remains unresolved, a dispute exists, or retention is reasonably necessary for legal, regulatory or legitimate business purposes.
Newsletter information: Subscription information is retained while a subscription remains active. Following an unsubscribe request, limited records may be retained where necessary to document consent, respect communication preferences or meet legal obligations.
Website analytics: Mixology.com's GA4 event-level data retention setting is configured for two months. Other aggregated reporting, technical records or provider-managed data may be subject to different retention arrangements.
Technical and security records: Retention depends on the operational purpose, applicable provider settings and legal requirements.
We periodically review information held for business purposes and delete or otherwise dispose of information when it is no longer reasonably required.
8. Security Safeguards
We use reasonable administrative, technical and organizational measures intended to protect personal information against unauthorized access, use, disclosure, alteration and loss.
Our service providers maintain their own security measures and responsibilities.
No internet-based service or electronic storage system can guarantee absolute security.
9. Your Privacy Choices and Rights
You may contact Mixology.com to request access to personal information we hold about you, request correction of inaccurate information, withdraw consent where applicable, ask questions about our privacy practices or raise a concern about how your information has been handled.
Requests will be considered and handled in accordance with applicable law.
You may withdraw newsletter consent using the unsubscribe link in marketing emails.
You may change optional analytics consent through the website's privacy or cookie controls. Change Cookie Preferences.
For privacy inquiries, email privacy@mixology.com.
10. Third-Party Websites
Mixology.com may contain links to independent third-party websites.
We are not responsible for the privacy practices of websites operated by other organizations. We encourage visitors to review their privacy policies.
11. Changes to This Policy
We may update this Privacy Policy to reflect changes in our website, services, technologies, or legal obligations.
The effective date shown at the beginning of this policy indicates when the current version took effect.
If we make material changes affecting how we collect or use personal information, we will provide appropriate notice and request renewed consent where required.
12. Contact Us
Mixology.com
Privacy inquiries: privacy@mixology.com General inquiries: contact@mixology.com
You may also contact us through the website's Contact Us form.